Racquet Sports Leadership Portfolio
Building places where people learn, play, and belong.
A public-facing portfolio by Abdul Jordan: racquet sports leader, coach, community builder, and USTA Racquet Sports Management Apprentice.
Explore Jordan ParkWho I am
People-first leadership, built through racquet sports.
My work is grounded in the belief that a welcoming facility can change a person's relationship with sport, confidence, and community.
I am Abdul Jordan, a racquet sports professional with more than 25 years of coaching experience and 15 years of recreation-programming experience. My career has included public facilities, schools, youth development, adult instruction, tournament operations, and leadership development. I currently serve as a USTA Racquet Sports Management Apprentice at the USTA National Campus.
As an athlete, coach, business owner, and community partner, I lead with respect, clear communication, continuous improvement, inclusivity, and holistic development. This portfolio brings those values together through Jordan Park: a fictional RSMA academic facility model designed to make quality racquet sports accessible, welcoming, and sustainable.
Industry · S1
Jordan Park is designed as a trusted public asset.
A fictional RSMA academic model for a city-supported racquet sports facility. It is not Jordan Athletics, River Birch Tennis Center, Serve First, or an approved City of Greenville project.
Mission
Make racquet sports accessible, welcoming, and meaningful for every generation.
Vision
A community where every resident can find a place to play, connect, grow, and return.
Facility model
Eight tennis courts. Four pickleball courts. Free public courts; fees only for organized programs and events.
Leadership philosophy
Listen first. Communicate clearly. Hold high standards. Create room for people to grow.
- 01Respect & clear communication
- 02Dedication & continuous improvement
- 03Inclusivity & equity
- 04Holistic development
Programming pathway
From first ball to lifelong belonging.
Learn → Play → Belong → Stay
Age-appropriate red, orange, green, and yellow-ball pathways create a clear route for juniors, beginners, adult learners, teams, leagues, and competitive players.
Business Plan · S2
A financially responsible public-service model.
Jordan Park balances affordability with diversified program revenue and disciplined operating systems.
Operating premise
Courts are free to the public.
Revenue supports programs—not access—and is generated through camps, lessons, leagues, teams, tournaments, and special events.
- No membership model
- City-maintained courts
- Seven-day operating concept
- 5% annual salary growth in Years 3–7
Revenue strategy
Camps & clinicsGroup lessonsLeagues & teamsTournaments & eventsPrivate lessonsDetailed budget, variance report, pricing strategy, and projections are included in the Business Plan appendix.Customer journey
Discovery → Registration → Welcome → Placement → Follow-up → Return & Refer
RecTrac supports registration, communication, placement, coach notes, surveys, retention tracking, and referral invitations.
Community engagement
Programs that meet people where they are.
Schools, recreation partners, families, beginners, older adults, and competitive players each receive a clear invitation to participate.
12-month calendar
Seasonal programming with a year-round relationship.
Classes, camps, leagues, teams, events, and community-service touchpoints are planned by demand, purpose, and break-even goals.
Leadership · S3
Strong systems create better experiences—for staff and customers.
Jordan Park's leadership system turns values into clear expectations, development opportunities, and daily practice.
Organizational management
One team. Clear roles. Shared accountability.
Weekly staff meetings, role clarity, onboarding, evaluations, and communication standards keep the team aligned.
Safe play & operations
Safety is designed into the facility—not added afterward.
- Emergency Action Plan in every work area
- AED locations: Court 1, Court 8, and front desk
- Safe Play compliance and incident-response procedures
- Opening, closing, weather, and escalation SOPs
Performance dashboard
What we measure shows what we value.
These are organizational goals for Jordan Park, informed by recreation and customer-service practice.
Coach development
Recruit → Onboard → Observe → Coach → Develop → Retain
A four-week onboarding roadmap, 90-day review, professional-development ladder, coach evaluation, and staff self-assessment framework support sustainable growth.
Articles & case studies
Ideas put into practice.
Three elective case studies that demonstrate how racquet sports leadership can improve access, experience, and retention.
01 · Case study
Adult Tennis 101: Designing the Confidence to Start
Read article →02 · Case study
From Court Time to Community: A Public-Facility Retention Strategy
Read article →03 · Case study
Coach Development as a Customer-Experience Strategy
Read article →Contact
Let's build places where racquet sports can serve more people.
This site is an RSMA academic portfolio. For professional inquiries and the complete portfolio appendix set, contact Abdul Jordan.